Would you select the “Bob The Builder” over the others to add on your house extension because Bob raised 3 grand and devoted a week’s hard labour building a house in an African Shanty Town for charity? Not likely, and it’s also unlikely that a client will choose you as their photographer simply because you ran the marathon or sold a hundred calendars for a charity.
After sponsoring an event I heard the comment “but you must have done well from the publicity”. What a load of rot, whether you raise 3 grand or 30 grand I can honestly say that no one will take account of your charitable efforts when making a booking.
So why do it?
I suppose you need to start by considering what 'Charity' means. If it stems from an innate belief in the notion of a brotherhood of man, then it is perhaps because as humans we are programmed to want to share whatever it is life has bestowed upon us.
Imagine a world without charities. It's a scary thought. No body with a care to help the elderly, the down trodden, the disabled, the hungry or the poor. What a sad world that would be!
A quote by Sally Koch: - "Great opportunities to help others seldom come, but small ones surround us daily."
So don’t leave it to others, do you’re bit for charity. You will get diddley squat in terms of extra business but you will feel good when you lend a helping hand to a good cause.
Dominic
Recent Comments